MAVEROC

Maveroc is a UAE born premium fine jewelry brand based in Dubai, founded in 2022 by couple Ibrahim Lamrini and Rita Chraibi. Rita launched into the jewelry business 10 years ago with a successful brand in her home country of Morocco. After refining her skills and designs, Rita wanted to bring a fresh perspective to the market and give consumers the option to purchase quality, genuine, designer jewelry aside of big brand names, niche designers and brick-and-mortar stores. Ibrahim, an investment banker for 13 years, couldn’t have agreed more. From the pairing of Ibrahim’s fascination with sophisticated mechanisms and Rita’s love of color and symbolism, Maveroc was born. Together this power-duo have brought their avant-garde approach to the worlds of both jewelry and business; effortlessly cool designs, vibrant colors and frequent product drops wrapped-up in a next-level purchasing experience.

SCOPE OF WORK:

Regional launch/ Event planning/ Influencer marketing/ Media relations/ Strategic communications/ Pop-up execution/ Product launches